I don't start with a design objective, I start with a communication objective. I feel my project is successful if it communicates what it is supposed to communicate.
I have helped brands such as Indosat, Unilever, and Nexian new products to meet people’s evolving digital lifestyles. By combining insight, strategy, and creativity, I have helped many leading brands advance their products and services and engage their audience in new and meaningful ways.
Understand the business and competitive landscape. Learn how people interact with the brand and product. Identify strategic opportunities and design goals.
Create the best product on the planet. Combine smart interaction, interface, and visual design into a compelling product that resonates with the target audience.
Test concepts, designs, and prototypes with real users. Combine learnings with gut instinct and experience. Iterate, refine, and relentlessly hone in pursuit of perfection.
Here are some examples of portfolios and evidence presented in digital formats
In a big city like jakarta traffic jam is a regular issues. The way to the office, or just plain usher to school be headed full of sweat. You can spend at least 2 hours in headed that journey. while phone rang, email client that needs to be replied to as soon as possible and answer a short message from your wife will be very hard to do if you stuck in a traffic jam. In this situation you need a personal assistance to helping while you driving.
Meely is personal assistant when you drive, meely will help serve you in all the way, "just Say it" Meely will serve with ever you needs.Read more
Sr. Web Designer, McCann Worldgroup
Responsible for creating and implementing ideas to designs plans (information architecture) of corporate websites, web applications, intranets and mobile applications. Everything with special focus on user experience design and usability. As well as participating in the interaction with internal/external developers resources.
Arif Nanda is one of great designer I've met. Beside designing, he also know much about web developing and programming. I have to say that he has great talent for digital.
Arif design standards are excellent. His attention to detail and layout are very copious. He is very creative and has the ability to think through to the root of the design. Awesome works...
Arif is a multi talented designer in every field like web design, print and animation.. as a designer he has a vast skill in design. It was very pleasing to know him because he's a friendly kind of person.
Arif was strong people..dedicated person...higg motivated..full of idea/creative person of design...responsible for his job
Arif is a multi talented designer & very creative
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Ekspedisi Mentari is facebook application game, its providing by Indosat for their user on facebook. This project purpose for engagement new fans of facebook user.